Ahrefs Raised Prices Up to 50%.
We've Always Been Free.
Ahrefs now starts at $129/month, and hit paying customers with usage credits that run out mid-task. SEO Site Checker gives you 100+ free tools with no credits, no limits, no bill at the end of the month.
No account required to get started · No credit card · No paid plans
Ahrefs got significantly more expensive, and more restrictive.
In April 2024, Ahrefs raised prices across all plans by 30-50% and introduced a credit-based usage system that limits how much you can do even on paid plans. Here's what changed:
SEO Site Checker vs Ahrefs
A direct, honest comparison. Ahrefs is better at some things. We're honest about that, and about where it makes no sense to pay $129/month.
| Feature | SEO Site Checker FREE | Ahrefs $129-$1,499/mo |
|---|---|---|
| 💰 Pricing & Access | ||
| Price | $0 - permanently free | $129-$1,499/month |
| Free plan available | ✓ Entire platform is free | Webmaster Tools (very limited - site audit & explorer only) |
| Free trial | ✓ Not needed, it's all free | ✗ No free trial available |
| Credit card required | ✓ Never required | ✗ Required for all paid plans |
| Usage credit limits | ✓ No credits, unlimited tool use | ✗ Credit system on lower plans |
| Annual cost (entry plan) | $0 | $1,548/year (Lite at $129/mo) |
| 🔍 Core SEO Features | ||
| Website SEO audit | ✓ Full on-page audit, free | ✓ Advanced site audit (paid) |
| Keyword research | ✗ Not available | ✓ Industry-leading (paid) |
| Backlink analysis | ✗ Not available | ✓ World's 2nd largest backlink index (paid) |
| Rank tracking | ✗ Not available | ✓ Advanced rank tracker (paid) |
| Competitor analysis | ✗ Not available | ✓ Deep competitor intelligence (paid) |
| Domain authority checker | ✓ Free | ✓ Paid |
| Meta tag analyzer | ✓ Free | Limited (paid) |
| WhoIs / domain lookup | ✓ Free | Limited (paid) |
| Content explorer | ✗ Not available | ✓ Extensive (paid) |
| 🛠 Additional Tools | ||
| Image tools (compress, resize, convert) | ✓ Full image toolkit, free | ✗ Not available |
| Developer tools (JSON, XML, minifiers) | ✓ 7+ dev tools, free | ✗ Not available |
| Unit & binary converters | ✓ 21 converters, free | ✗ Not available |
| Password & security tools | ✓ 4 tools, free | ✗ Not available |
| QR code generator | ✓ Free | ✗ Not available |
| PDF reports | ✓ Free account (no cost) | ✓ Paid plans |
| 🎯 Experience | ||
| Learning curve | Beginner-friendly, simple & instant | Steep, complex platform designed for power users |
| Best suited for | Freelancers, bloggers, small businesses, developers, students | SEO agencies, enterprise teams, advanced link builders |
What Ahrefs actually costs in 2026
Five plans from a very limited free tier to $1,499/month. Here's what each gets you and how it compares to $0.
- ✅ No account needed to start
- ✅ No credit card, ever
- ✅ No usage credits to burn through
- ✅ Full SEO audit, free
- ✅ 100+ tools across 11 categories
- ✅ PDF reports with free account
- ✅ Basic site explorer access
- ✅ Limited keyword lookups
- ❌ 1 project only
- ❌ Strict monthly credit limits
- ❌ No rank tracking
- ❌ No content explorer
- ✅ Site audit, keywords, backlinks
- ✅ Rank tracking (500 keywords)
- ❌ Monthly credit limits apply
- ❌ No historical data
- ❌ No image, dev, or converter tools
- ❌ Price increased 30% from 2024
- ✅ Everything in Lite
- ✅ 2,000 tracked keywords
- ✅ 2 years of historical data
- ❌ Still has credit limits
- ❌ Price increased 39% from 2024
- ❌ Overkill for most small businesses
When does each tool actually make sense?
Ahrefs is genuinely the best at what it does. But most website owners don't need what it does.
✅ Choose SEO Site Checker if you...
- 🌐 Own or manage 1–5 websites
- ✍️ Are a blogger wanting to fix SEO issues
- 🏪 Run a small business with a limited budget
- 🎓 Are learning SEO for the first time
- 💻 Need developer tools (JSON, XML, minifiers)
- 🖼️ Need image compression and conversion tools
- 🔍 Want a simple website SEO audit for free
- 📊 Don't need keyword research or backlink data
- 😤 Are frustrated with credits that run out mid-task
⚠️ Ahrefs makes sense if you...
- 🏢 Run an SEO agency with multiple clients
- 🔗 Actively build and monitor backlink campaigns
- 🎯 Track 500+ keywords across multiple projects
- 📊 Need deep competitor gap analysis
- 📈 Rely on historical ranking data for reporting
- 💰 Have $129-$249+/month to justify the spend
100+ tools for website owners. No credits, no limits
Everything you need to manage and optimise a website. No Ahrefs plan required.
Common questions about Ahrefs alternatives
Stop paying for tools you don't need.
Run a full website SEO audit right now. Free, instant, no account required. No Ahrefs subscription needed.