SEO Checks Reference

70 SEO checks, explained clearly.

Every test in your SEO Site Checker report, what it means, why it matters, and exactly how to fix it. No jargon, no paywalls.

70 checks  ·  4 categories  ·  Free explanations  ·  No signup

📝
On-Page SEO
31 checks
→ Title · Meta Description · Headings
⚡
Performance & Speed
22 checks
→ Load Time · Page Size · Dom Size
🛡️
Security & Server
8 checks
→ SSL Checker and HTTPS Test · HTTPS encryption · HSTS
🔧
Advanced Checks
9 checks
→ Nested Tables · Framesets · Custom 404 Error Pages
Home › SEO Checks Reference
On-Page SEO

On-page checks that affect how search engines read your site.

These checks cover the fundamental on-page factors, title tags, meta descriptions, headings, structured data, and more. Getting these right is the foundation of any successful SEO strategy.

📝
Title
A meta title is the clickable headline of your page in search results. See what length passes, how we test it and how to fix a failing check.
Learn what to fix →
📋
Meta Description
Add, check and fix the meta description tag so search results can show a clear summary of your page.
Learn what to fix →
🏷️
Headings
Learn what heading tags are, why one H1 per page is the safe rule, and how our free report finds and helps you fix heading errors.
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🔗
URL Canonicalization
Pick one preferred address for every page. See how our free report tests your canonical link and how to fix www, https and slash duplicates.
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🔖
Meta Canonical
A canonical tag tells search engines which address is the main version of a page. See the syntax, where it goes and what our free check reports.
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🌐
SEO Friendly URL
What makes a URL SEO friendly, with good and bad examples, plus exactly how our report tests your links and how to repair the ones it flags.
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🖼️
Image Alt Text
Learn how SEO Site Checker tests image alt text, what a warning means, and the quickest way to fix missing alt attributes on your pages.
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📱
Social Media Presence
Link your real profiles from every page and the report turns green. See what the check counts, what it misses and the exact HTML to paste.
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📲
Social Media Meta Tags
Open Graph and Twitter Card tags decide how your link looks when someone shares it. See what to add and how our report grades it.
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🔧
Structured Data
Learn what structured data markup is, how our free SEO report tests for it, and how to add JSON-LD so search engines understand your page.
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🎯
Keywords Usage
See which words your page repeats most and whether each one also appears in the title, meta description and headings. Free and instant.
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🚫
NoIndex Tag
A noindex tag asks search engines to keep a page out of their results. Learn how to spot one, remove it by mistake, or use it on purpose.
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🔗
Nofollow Attribute
What a nofollow link does, when to use rel nofollow, sponsored or ugc, and how our free report checks the external links on your page.
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📄
Charset Declaration
What the charset declaration does, why UTF-8 is the encoding to use, and how our free SEO report tests it on your page.
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⭐
Favicon
A favicon is the small icon that stands for your site in tabs, bookmarks and Google results. Learn the sizes, add one, and fix it if it is missing.
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📊
Google Analytics
Install the GA4 tag on every page, confirm data arrives and see exactly how our free report decides whether Google Analytics is detected.
Learn what to fix →
🤖
robots.txt
What a robots.txt file does, where crawlers look for it and how our free report grades it, with clear fixes for a missing or blocked file.
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📜
ads.txt
A plain guide to the ads.txt file: what each line means, where it must live, how our report scores it and how to fix a missing one.
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⛔
Disallow Directive
Learn what the Disallow directive blocks, what it does not, and how our free report checks it, with copy ready examples and fixes.
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🗺️
Sitemaps
A plain guide to sitemaps and the XML sitemap file, what our free report tests at /sitemap.xml, and how to fix a failed or warning result.
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⏩
Meta Refresh
How the meta refresh tag works, why it hurts SEO and accessibility, and what our free SEO report checks on your page.
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📐
Meta Viewport
The viewport meta tag tells phones how wide to draw your page. See the exact tag to use, how we test it and how to fix a failed check.
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🔗
In-page Links
What internal links are, how our report tests them with live requests, and how to repair any link that returns an error.
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✉️
Plaintext Email
How to keep email addresses away from spam bots, what our plaintext email check reads on your page, and the fixes that turn the line green.
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⚠️
Unsafe Cross-Origin Links
What rel noopener noreferrer does, whether you still need it, and how our free audit flags insecure cross-origin resources on your page.
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🚧
Deprecated HTML Tags
Deprecated HTML tags such as font, center and marquee still render, but they belong in CSS. Here is how to spot them and swap them out.
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🗣️
Language
Declare your page language the right way with the lang attribute: valid codes, honest SEO facts and copy ready fixes for any platform.
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🔤
Most Common Keywords
The formula, a sensible percentage range and what our free report shows about the words your page repeats most.
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🧬
Long Tail Keywords Usage
Learn what long tail keywords are, how to find them and where to place them, plus what the Long Tail Keywords Usage card in our free report tests.
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✅
Google Site Verification
What the google-site-verification tag and TXT record do, how to add them, and how to fix a Not Found result in your free SEO report.
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📏
Content Length Test
What content length means for SEO, how our report tests it, and how to turn a thin page into one that fully answers the search.
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Performance & Speed

Speed checks that affect how fast your pages load.

Page speed is a confirmed Google ranking factor. These checks measure load time, Core Web Vitals (LCP, CLS), compression, caching, and rendering to identify exactly what is slowing your site down.

⚡
Load Time
Learn how page load time is measured, which numbers pass our check, and the fixes that cut seconds off a slow page.
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📦
Page Size
Learn what web page size means, how big a page should be, how our free report measures HTML size, and what to trim first.
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📐
Dom Size
What DOM size is, how our free report counts it, and the practical ways to bring a bloated page back under 1,500 elements.
Learn what to fix →
🗜️
HTML Compression/GZIP
Turn on gzip so your server sends HTML, CSS and JavaScript in far fewer bytes, then confirm it with a header check and our free report.
Learn what to fix →
⚙️
JavaScript execution time
What JavaScript execution time is, how our free report measures it, and the practical steps that bring a slow page under one second.
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🏎️
Largest Contentful Paint Test
Find out when the biggest part of your first screen appears, what a good LCP time is, and which fixes move the number fastest.
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🎨
Cumulative Layout Shift Test
What CLS measures, how the 0.1 and 0.25 limits work, and how our free report tests your page for layout jumps.
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🛑
Render Blocking Resources Test
Scripts and stylesheets that delay first paint. See how our free report detects them and how to defer, inline or trim each one.
Learn what to fix →
🖥️
Console Errors
Learn what browser console errors are, which ones our free audit counts, and how to find and fix them in Chrome DevTools.
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🌍
CDN Usage Test
A CDN serves your files from servers near each visitor. See how it works, how we score CDN usage and how to fix a failing result.
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🖼️
Modern Image Format
Learn which next gen image formats to use, how our free report tests them, and how to move from JPEG and PNG to WebP or AVIF.
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💾
Image Caching
What image caching is, how our report tests it, and the Cache-Control settings that keep your images loading fast on repeat visits.
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🗜️
JavaScript Minification
What JavaScript minification is, how our report decides a script is minified, and the fastest ways to fix unminified files.
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💾
JavaScript Caching
See how our free report tests cache headers on your JavaScript files, what pass and fail mean, and the exact settings that fix a failed check.
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💾
CSS Caching
Stylesheets sent without cache headers are often fetched again on repeat visits. See how our report tests this and how to fix it.
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🗜️
CSS Minification
What minifying CSS does, how our report decides a stylesheet is minified, and the quickest ways to fix unminified files.
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📱
Media Query
A practical guide to CSS media queries, how our free report decides pass or fail, and how to add responsive breakpoints the right way.
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🖌️
First Contentful Paint Test
Learn what first contentful paint measures, what a good FCP is, and how to shorten the blank wait before your page shows its first content.
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⏳
Defer JavaScript
Learn what it means to defer JavaScript, when to choose it over async, and how our free report checks the defer attribute on your scripts.
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📡
Http Requests
Count the files your page loads, cut the ones you do not need, and see how our free report scores the result.
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🏷️
Image Metadata Test
What EXIF, IPTC and XMP data hide inside your photos, what they mean for page weight, privacy and SEO, and how to strip them safely.
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🗄️
Page Cache Test (Server Side Caching)
Page caching serves a saved copy of your HTML instead of rebuilding it for every visit. Learn how to test it, switch it on and what our report checks.
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Security & Server

Security checks that affect how safe and trusted your site is.

Google favours secure, trustworthy websites. These checks verify your SSL certificate, HSTS headers, mixed content issues, SPF records, and HTTP/2 support.

Advanced Checks

Advanced tests that catch technical issues most sites overlook.

Technical checks that are easy to miss but can still hurt crawlability and user experience, including deprecated HTML, inline CSS, mobile responsiveness, and correct doctype declarations.

📊
Nested Tables
Find out why a table inside another table triggers a warning in your SEO report, and how to replace it with clean CSS Grid or Flexbox.
Learn what to fix →
🖼️
Framesets
Frames split a page into separate documents that browsers and crawlers handle poorly. Learn how to spot them and swap in modern HTML and CSS.
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❌
Custom 404 Error Pages
What a 404 error page is, what the report tests, and how to set up a custom 404 page with the right status code on Apache, Nginx and WordPress.
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📁
Directory Browsing Check
Learn what directory browsing is, how our report tests it, and how to turn it off on Apache, Nginx, IIS and WordPress.
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🎨
Inline CSS
Learn what inline CSS is, how our SEO report checks for it, whether it hurts SEO and the simple steps to move styles into a stylesheet.
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📱
Mobile Snapshot & Responsiveness
Run a mobile friendly test, learn what our report checks and fix the most common phone layout problems with short, clear steps.
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📄
Doctype
The doctype is the first line of every web page. See what it does, how our free report checks it and the quick fix when it is missing.
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🎬
Flash Test
Flash no longer runs in any major browser, so an SWF embed leaves a blank box and no indexable text. See how the check works and how to fix it.
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↪️
URL Redirects
What a URL redirect is, when to use 301 or 302, and how to fix chains and loops flagged in your free SEO report.
Learn what to fix →
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